Thursday, March 18, 2010
Iowa Wesleyan can Benefit from Using YouTube
Many organizations have found ways to benefit from using YouTube. There are a couple of ways that Iowa Wesleyan can do the same. First, they can target all students by creating a video tour of the entire campus. They can showcase student living areas, the cafeteria, the Howe, the library, and the other various buildings on the campus. To gain more credit with potential student-athletes, they can showcase games from the various sports teams that they have. For example, good choices just from this year would be, any of the women's basketball games from the conference championships or the national tournament. For softball, they could use some of the winning games from their spring break trip in Arizona. I mean who would not want to go to Arizona for their spring break, if they could not go out with their friends. For the prospective student interested in performing arts, they could showcase choir events and other types of recitals. If a student would like to be an art major, they could shoot video of some art students talking about what they like about the program. And, the school could compile interviews from all different kinds of students answering a variety of questions. Clearly, there are a number of ways that Iowa Wesleyan could utilize YouTube for self-promotion.
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